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Facebook’s Newest Spot Salutes Mothers and Their Babies Who Were ‘Born in Quarantine’

Facebook’s Newest Spot Salutes Mothers and Their Babies Who Were ‘Born in Quarantine’

“Born in Quarantine,” the latest spot from Facebook, debuted on Facebook’s platform channels Friday, just in time for Mother’s Day, and it will be extended to off-Facebook digital platforms and television Wednesday, May 13.

Facebook said nearly 500,000 babies have been born during quarantine in the U.S., and the spot is aimed at helping them “lift each other up, appreciate the little moments and find new ways to care for their families and take time for themselves” while dealing with the unexpected challenges brought by the coronavirus pandemic.

https://www.adweek.com/digital/facebooks-newest-spot-salutes-mothers-and-their-babies-who-were-born-in-quarantine/